W Social
Hosted in Europe
Built on the open AT-Protocol
Verified human users

Trust Your Feed.

We are building W - a social media platform made in Europe, for the world. Governed by European law, data hosted on European infrastructure, and designed for conversations among humans around the world.

Public Beta launch starts on June 17, 16:00 CET secure your username now

Hinata Tanaka
sunnyrm.wsocial.eu10h ago

I had a great dinner with my family and guests from Canada. It’s a wonderful experience to share the time with them!

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Isabel Arens
isabel-arens.wsocial.eu23h ago

🇩🇪 Tag der Deutschen Einheit am 3. Oktober 2026. Heute, am Brandenburger Tor gab es eine Friedensdemonstration 🕊 Eine Frau erlebte den 1. Tag der deutschen Einheit 1990 und beschrieb den Tag des Mauerfalls am 9. November 1989 als eine große Freude und Feierlichkeit. Was bedeutet der Tag für euch?

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Ursula von der Leyen
vonderleyen.ec.europa.eu14h ago

With this disbursement, we are helping safeguard Ukraine’s financial stability today. We’re also building the foundations for its recovery tomorrow. Because Europe stands by Ukraine’s side. And will do so for as long as it takes. link.europa.eu/pdHPyb

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António Costa
eucopresident.consilium.europa.eu23h ago

🇩🇪 On German Unity Day, we remember a defining moment in Germany’s history: the end of decades of division and the reunification of the country. German reunification marked a milestone in Europe’s journey towards greater unity and integration. Einen schönen Tag der Deutschen Einheit!

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Christine Lagarde
president.ecb.europa.eu23h ago

Payment service providers give us valuable feedback on customer expectations and retailer needs for the digital euro. To see how it could work in practice, we're now also inviting online shops to join our pilot exercise in 2027. Applications are open until 27 October.

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Ingmar Rentzhog
ingmar.wsocial.eu23h ago

So much noise in the world. I come here. I can breathe again. I close my eyes. And dream that one day, our children can still come to places like this.

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Michael MacKay
michaelmackay.wsocial.eu13h ago

Large Ukrainian drone swarms are in flight to strike military and strategic objects in the russian terrorist state and the occupied territories. map via DroneBomber

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Marc ON4AAX #HAMR #DX #ax25 #MultiLingual #TheOutpost #TSF 📻🎙️📡
radiosuperb.wsocial.eu23h ago

#transport #TRUCK #HGV #LKW #PL #PoidsLourd #TIR #CAM #EU #N2 #N3 #LZV #CAMION youtube.com/shorts/NXFrM...

Das gefährliche LED-Problem, über das keiner spricht
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Denys
denysvuika.wsocial.eu4h ago

Just came back from The Odyssey... Got mixed feelings, it was okayish... As a fan of greek mythology, I knew the ending beforehand, so was quite glad Nolan didn't rewrite it 😁

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Anna Zeiter
anna.wsocial.eu23h ago

Happy German National Day! 🇩🇪👋🏻 I miss living in Germany for many reasons. For the best bread in the world, my favorite football club and especially for Northern German „Schietwetter“. But sometimes I miss Germany also for the things below! 😃 🖤❤️💛

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Paul Murphy TD
paulmurphy.pbp.ie23h ago

Great to see a massive crowd assembled today at the Garvaghy Road in opposition to sectarianism. The British state should read the writing on the wall. There's no way the Orange Order is getting through. People power has stopped them and will continue to.

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Jack Abbott MP
jackabbott.bsky.social20h ago

Behind every loss is a family that deserves time to heal, time to grieve shouldn't depend on where you work. Our Government's changes - a new legal right to bereavement leave - will deliver security and breathing room for families, giving them the right to grieve loss in a way that works for them.

What Ipswich employees need to know about new bereavement leave rights
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Mayor of London, Sadiq Khan
london.gov.uk13h ago

Oxford Street has long been the nation’s high street. On Monday 26 October, it’ll go permanently traffic-free and pave the way for a greener, more welcoming street with new opportunities for retail and leisure.

Oxford Street to be pedestrianised from October | LBC
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Mats Pellbäck Scharp
matsps.wsocial.eu17h ago

You have to agree with the dog. Take a deep breath, sit down for a minute and relax to take it all in. #wsocialpics

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F.D. Shook III
fds.wsocial.eu15h ago

Shubh Prabhat #WSocial friends and family! ☀️ Is everyone feeling awesome on this Sunday morning? 🙏 #Mia, #Peanut, and I hope everyone has a wonderful day. 🫶 Please stay safe, healthy, and happy beautiful people! ♥️ #Animals #Cats 😻

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Ulf Mård
ulf.wsocial.eu23h ago

Working from outside office today. Waiting for swell to be more me-friendly 🤣😎

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Kevin Haelterman
kevinhaelterman.wsocial.eu15h ago

Good morning W! Exciting day ahead! We're going to an indoor amusement park to celebrate my daughter’s birthday, and it will also be my son’s very first amusement park experience at just 2,5 y old! I’m so curious to see his little face light up.

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Anne Applebaum
anneapplebaum.wsocial.eu3h ago

Nobody is prepared for the world of drone warfare that is coming, in fact is already here www.nytimes.com/2026/10/04/u...

U.S. Rushes to Withdraw Bombers From U.K. Air Base After New Threats
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Roberta Metsola
president.europarl.europa.eu23h ago

Full house at the Europa Experience in The Hague today. So many students and young people curious about how Europe works, and how they can help shape its future. This is your Europe. Dit is jullie Europa 🇪🇺🇳🇱

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Jonathan Brash MP
jonathanbrashmp.bsky.social8h ago

Let’s keep talking Hartlepool 👊 Being your MP isn’t a part-time job. I live here, raised my family here and want to be visible, accessible and accountable. Next: Victoria Ward, Friday 23 Oct, 6pm at the Salaam Centre. From Hartlepool. For Hartlepool.

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Philip Branigan
philipbranigan.wsocial.eu14h ago

Last week I removed all the other social media apps from my phone. It felt liberating. This morning I am going to login to my accounts, using an old laptop, just to see if I have missed messages and posts from friends. I'm hoping they will ask me where I've been, a great way to introduce WSocial.

My old Windows surface laptop displaying The Facebook login page with the standard Allow the use of cookies message where I always select Decline
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Sinéad Gibney
sineadgibney.bsky.social23h ago

Chris Hedges spoke at an Oireachtas AV session this week. It was insightful and I was grateful to have had the opportunity to attend it. @chrishedges.skystack.xyz will be speaking on his new book Requiem for Gaza at different events over the next while. Check one of these out if you can.

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European Democrats
europeandemocrats.wsocial.eu15h ago

Yesterday in Belgrade, #N1 reported 147 registered voters at one address linked to a figure close to #Vučić’s ruling SNS — and threats against journalist Mladen #Savatović while investigating it.

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Veit Dengler
veitdengler.bsky.social23h ago

The most absurd headline

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Want to see more?

Trending topics.

Get out of your bubble. See what others are talking about, and engage beyond what the algorithm chooses to show you.

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Where is Europe talking?

We mapped the social media activity of over 10,000 public voices across Europe to see which platforms they use as their primary communication channels. The findings highlights our dependency on non-europeans companies.

Explore the data

Real people.

Privacy first.

We believe in the need for a global, trusted social media platform owned, run, and hosted in Europe. W is built on verified human users, transparency, privacy, and free speech.

W Identity

W verifies users through a separate app, W Identity. The decentralised W Identity app ensures full privacy. No personal identity data leaves your device unless you choose to share it

Your data is yours.

You can be verified as a human anonymously, or choose to share your real name. Your identity is yours. Always.

You identify yourself through W Identity, a separate app that scans your passport or national identity card and verifies you directly on your own device. You stay in control of what you share with other apps and services. Your ID data is stored only on your device unless you choose to share specific parts of it.

W gives you two options: appear with your full name or verified as a human anonymously. In both cases, you verify through W Identity, so W can confirm that you are a real, unique person. If you choose to stay anonymous, your full identity stays private, while verified attributes such as age verification and nationality help build trust and reduce fake accounts.

Access to your W Social account is controlled by a secure list of approved devices. If you lose one of these devices, it can be disconnected from your W Social account. Disconnecting a device will prevent it from accessing your account. You can then re-verify on a new device.

Part of something bigger.

W is built on the AT-Protocol, an open standard for global social networking.

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Answers to your Questions.

W is a fresh and safe digital space for the latest news, exchange of opinions, and fun, inspiring content. A social media platform built in Europe for the world. We only allow humans. We believe trust should be earned and have designed our platform from the start with privacy and data protection in mind. We prioritise authenticity, safety, and free speech, in compliance with EU regulations.

  • Only real humans can share content – every account is verified
  • Privacy by design – your identity remains private if you wish so
  • Decentralization – your content can interact across the open AT-Protocol

W Social AB is a limited company incorporated in Sweden. It is built by a pan-European team of experienced entrepreneurs and investors from the media, technology, and AI sectors. Our Advisory Board brings together global leaders, policymakers, experts, and entrepreneurs from across countries and the political spectrum.

Founding team:

Board ChairIngmar Rentzhog
CEOAnna Zeiter
Chief Operating OfficerLisa Letteriello
Chief Commercial OfficerJohan Sundstrand
Chief Marketing OfficerHogir Aslan
Chief Technology OfficerMario Nakic
Chief Creative OfficerPetter Körnemark

W is built on the open AT-Protocol, a global standard for interoperable social networking. This allows your posts and content to work across apps, rather than being locked into a single platform.

Anyone aged 18 or over can join. You need to verify your identity to start posting and commenting. Organisations and companies are also welcome with a dedicated organisational account.

All answers

The people
behind W.

W is built by a pan-European team of experienced entrepreneurs and investors from the media, technology, and AI sectors. Our Advisory Board brings together global leaders, policymakers, experts, and entrepreneurs from across countries and the political spectrum.

Ingmar Rentzhog

Chairman of the Board

Founder, We Don’t Have Time

Bringing founder experience from building global communities around trust and climate action.

Mario Nakic

Chief Technology Officer

Tech entrepreneur with 15+ years architecting digital platforms and scaling SaaS. Co-Founder and CTO of We Don't Have Time, now leading product, engineering, and platform strategy as Co-Founder and CTO at W.

Petter Körnemark

Chief Creative Officer

Designer with 20+ years’ experience across brands, products, UI/UX, and marketing. Chief Creative Officer at We Don’t Have Time, now leading design, product development, and platform strategy at W.

Jan Scherman

Journalist, Author & Documentary Filmmaker

Advisory board member

Former CEO TV4 | Part of the Launch Team of TV4 | Former Sveriges Television & Sveriges Radio Journalist | Democracy & Freedom of Expression Advocate | Producer of Democracy-Focused Documentary Films | Recipient of the Stora Journalistpriset | Recipient of Torgny Segerstedts Frihetspenna

Georgi Ganev

Investor, Board Member and Former CEO of Kinnevik

Advisory board member

Technology Investor | Former CEO Kinnevik | Former CEO Dustin | Digital Transformation Leader | Venture Capital & Entrepreneurship Advocate | Board Member & Advisor

Johan Sundstrand

CCO & Co-Founder

Serial entrepreneur with 20+ years building and scaling SaaS and platform businesses. Former Founder & CEO of Phyron AB. Now leading revenue, media partnerships, and commercial strategy at W.

Anna Zeiter

CEO & Co-Founder

Ex-eBay

Experienced international C-level executive. Former Vice President and Board Member of eBay International. Board Member of Modern Times Group (MTG). Professor for Data and AI Law. PhD in Free Speech.

Hogir Aslan

CMO & Co-Founder, W Social

Entrepreneur and marketing executive with 15+ years’ experience driving growth and brand strategy for global brands.

Tommy Androff

CEO Trust Anchor group/ID Verification

Advisory board member

Founder Paiwise | AI, Digital Identity & Web3 Infrastructure Builder | Smart Payments & Digital Assets Entrepreneur | Stockholm School of Economics Executive Education

Yariv Adan

Former AI Lead Google, Managing Partner Ellipsis VC

Advisory board member

Former Senior Director Product Management Google | Co-Founder Google Assistant & Google Lens | Lead PM Conversational AI & Generative AI Google Cloud | AI, Machine Learning & Product Innovation Leader

Elizabeth Denham

Former UK Information Commissioner

Advisory board member

Chair Jersey Data Protection Authority | Former Privacy Commissioner of British Columbia | Global Data Protection & Digital Regulation Leader | CBE | International Privacy Policy Expert

Sandrine Dixson-Declève

Honorary President of Club of Rome

Advisory board member

Executive Chair Earth4All | Founder System Transformation Hub | Sustainability & Systems Change Leader | Author Earth for All | Board Member & Policy Advisor | Speaker & Professor | Planetary Boundaries & Wellbeing Economy Architect

Ellie Fokas-Schuettinger

Founding Partner, Pinecone Ventures

Advisory board member

Venture Studio Builder | Co-Creation & Scaling Impact Ventures | Former Venture Manager Hidden Dreams | Finance, Operations & Growth Leader | Startup & Ecosystem Builder

Benny Krönfeldt

Former Head of Security, Saab

Advisory board member

VP & Chief Security Officer Saab Australia | NATO & Military Systems Expertise | Aerospace & Strategic Operations Leader

Christophe Leclercq

Co-Founder Europe MédiaLab / EuroActiv

Advisory board member

Founder Europe MédiaLab: Founder EuroActiv & Europe MediaLab | Trusted European Platforms (TEPs) Initiator | Digital Media & Corporate Governance Leader | Former McKinsey Consultant | EU Competition Policy & Media Innovation Expert | Journalism & European Democracy Advocate

Pär Nuder

Former Swedish Minister for Finance

Advisory board member

Board Member & Senior Advisor | Private Equity & Strategy | Chairman | Public Policy & Economic Leadership

Kristina Persson

Former Swedish Minister for Strategic Development and Nordic Cooperation

Advisory board member

Founder Global Challenge Think Tank | Former Deputy Governor Swedish Central Bank | Economist | Sustainability & Futures Policy Leader | Board Member & Strategic Advisor

Marc Placzek

Former Chief Privacy Officer PayPal, Chief Privacy Officer Tools for Humanity

Advisory board member

Board-Level Global Data, Privacy & AI Executive | Privacy & Digital Trust Expert | Data Governance | AI & Ethics | Board Advisor | Public Speaker | Lawyer

Erik Ringertz

Founder & former Netlight CEO

Advisory board member

Founder Culture Capital Studios | Tech Consulting & Digital Transformation Leader | Caring Investor & Board Advisor | Organizational Culture & People-Centric Leadership Expert

Philipp Rösler

Former German Vice Chancellor and Minister for Economics and Technology

Advisory board member

Former Federal Minister of Economics & Health | World Economic Forum Leader | Board Member & Strategic Advisor | Global Business & Policy Expert

Thomas Süssli

Former Swiss Chief of Armed Forces

Advisory board member

Cyber Defence & National Security Leader | Former Banking & IT Executive | Military Transformation & Strategic Leadership Expert

Philipp Willigmann

CEO & Founder, UU-Path & CVC / Open innovation Ecosystem

Advisory board member

Venture Partner & Board Advisor | Former Deloitte Monitor Deloitte Senior Manager | Corporate Venture Capital & Digital Transformation Expert | IMD Board Governance Certified

Travis LeBlanc

Partner Cooley, Member of U.S. Privacy and Civil Liberties Oversight Board

Advisory board member

Former FCC Enforcement Bureau Chief | Privacy & Cybersecurity Law Leader | Former Senior Advisor California AG Kamala Harris | Privacy & Civil Liberties Oversight Board Member

Molly Finn

Former Vice President at eBay

Advisory board member

Senior Advisor & Legal Executive | Former Vice President of Legal and Compliance and Chief Compliance Officer at eBay

Harvey Jang

Chief Privacy Officer, Cisco

Advisory board member

IAPP Board of Directors and Certification Instructor: AI Governance Professional, CIPP-EU, US, and Technologist

Public Beta starts on June 17.

Apply now and secure your username.